2026年10月9日 美国东部时间早上6:03 / 哥伦比亚广播公司（CBS）新闻
记者：尼科尔·基利恩
尼科尔·基利恩是哥伦比亚广播公司驻华盛顿特区的国会通讯员，自2021年以来一直报道国会山的诸多重大新闻。基利恩还在哥伦比亚广播公司2024年和2020年总统大选报道中担任核心角色，追踪了特朗普、拜登和哈里斯的竞选活动。
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华盛顿讯——他仍自称“希望先生”。曾以“希望与变革”为竞选纲领的前总统巴拉克·奥巴马，正为民主党全国委员会（DNC）制作一系列新的数字广告，重现他标志性的竞选口号，这些广告仅由哥伦比亚广播公司独家预览。
“老实跟你说：我从未想过我们国家最近会发生这样的事，”奥巴马在镜头前直接致辞时说道。“但数百万美国人挺身而出、要求变革，哪怕过程艰难，这让我备受鼓舞。这就是希望的真谛。”
在一段52秒的广告片中，这位前总统从未直接提及特朗普总统的名字，但他谈及了过去两年的艰难处境，并敦促民主党人“赢得我国历史上最重要的选举之一”。
“这个国家最有权势的职位始终是‘公民’，”奥巴马说道。“而现在，我们每个人都可以将希望化为行动。”
据民主党全国委员会一名官员透露，此次在各平台投放的广告预算达六位数，旨在支持该委员会的选民动员工作、提高投票率并推动基层筹款。
“民主党正带着优势和势头迈进11月的选举，但我们不会掉以轻心，”民主党全国委员会主席肯·马丁在给哥伦比亚广播公司的一份声明中表示。“奥巴马总统的支持将在最后冲刺阶段激励和动员选民，帮助全国各地的民主党人在各级选举中获胜。”
作为民主党最重要的 surrogates（ surrogates此处译为“代言人”）之一，哥伦比亚广播公司获悉，自去年以来，这位前总统已通过约六场筹款活动以及为民主党全国委员会和各政党委员会开展的直邮宣传活动，为民主党筹款超1360万美元。其中包括本周在北弗吉尼亚州为民主党参议院竞选委员会主持的一场筹款活动，该活动就筹集了超过360万美元。
“目前有一些州的选情胶着，这是我之前未曾预料到的，”周三晚间的炉边谈话中，奥巴马对捐赠者说道，相关摘录已提供给哥伦比亚广播公司。“如果有人告诉我，当前民调显示詹姆斯·塔拉里科领先肯·帕克斯顿——没错，帕克斯顿确实是个劲敌。詹姆斯是一位出色的候选人。但如果有人告诉我他会在这么晚的阶段民调领先，我会说：‘嗯，我不太确定。’”
“我想说的是，我这么做是因为我不希望任何人认为这场选举胜券在握，”他继续说道。“但我们确实有机会。”
过去几天，奥巴马已在关键参议院选举中背书，从佐治亚州参议员乔恩·奥索夫到缅因州民主党参议院候选人特洛伊·杰克逊。他还支持了多位州长候选人，包括威斯康星州的大卫·克劳利、佐治亚州的凯莎·兰斯·巴斯、新墨西哥州的黛布·哈兰和宾夕法尼亚州的乔希·夏皮罗。这些广告是他最近为民主党候选人录制的近24条宣传内容之一。在以往的选举周期中，这位前总统还曾为众议院候选人录制自动语音电话。
奥巴马预计还将开启竞选巡回活动，更多活动细节可能在未来几天公布。其中一站包括密歇根州，他将于10月24日与民主党候选人阿卜杜勒·埃尔赛义德一同开展竞选活动。
“我会去密歇根州为阿卜杜勒·埃尔赛义德助选，”奥巴马在周三的筹款活动上说道。“有人会说：‘嗯，他非常左翼。’但我不太理解——他支持提高最低工资和全民医保，这在我看来并不疯狂。你知道吗，富兰克林·罗斯福当年也支持这些政策。”
今年早些时候，奥巴马曾与其他候选人一同亮相，在爱荷华州与乔希·图雷克一起打篮球，在德克萨斯州与塔拉里科和州长候选人吉娜·希诺霍萨共进塔可晚餐。据其办公室透露，他今年秋季的竞选策略集中在那些他可以“发挥关键作用”的民主党和可说服选民的州。
他最新的广告就充分体现了这一策略。
“用这份希望去改变现状，”他说道。“积极参与进来。”
Obama raises more than $13 million for Democrats, urges voters to “turn hope into action” at ballot box in November
2026-10-09 6:03 AM EDT / CBS News
By
Nikole Killion
Nikole Killion is a CBS News congressional correspondent based in Washington D.C., who has covered some of the biggest stories on Capitol Hill since 2021. Killion has also served a key role in CBS News’ election coverage during the 2024 and 2020 presidential races covering the Trump, Biden, and Harris campaigns.
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Washington — He still calls himself the “hope guy.” Former President Barack Obama, who ran on “hope and change,” is resurrecting his signature campaign slogan in a new series of digital ads for the Democratic National Committee that were viewed exclusively by CBS News.
“I’ll be honest with you: I never imagined some of the stuff that’s been going on in our country lately,” Obama said in a direct-to-camera message. “But I am energized by the millions of Americans who are taking a stand and demanding change, even when it’s hard. That’s what hope is all about.”
During one 52-second spot, the former president never mentions President Trump by name but opines about the difficulties of the last two years and urges Democrats to “win one of the most consequential elections in our country’s history.”
“The most powerful office in this country has always been ‘citizen,’” Obama stated. “And right now, every one of us can help turn hope into action.”
The six-figure ad buy across platforms is aimed at supporting the DNC’s mobilization efforts, driving voter turnout and boosting grassroots fundraising, according to a DNC official.
“Democrats are heading into November with the wind at our backs and momentum on our side, but we’re not taking anything for granted,” DNC Chair Ken Martin said in a statement to CBS News. “President Obama’s support will motivate and mobilize voters in the home stretch and help Democrats across the country win in races up and down the ballot.”
As one of the party’s leading surrogates, CBS News has learned the former president has raised more than $13.6 million for Democrats through roughly half a dozen finance events and direct mail campaigns for the DNC and party committees since last year. That includes raking in more than $3.6 million this week at a fundraiser he headlined for the Democratic Senatorial Campaign Committee in Northern Virginia.
“There are states right now in play that I would not have imagined being in play,” Obama told donors during a fireside chat Wednesday night, according to excerpts provided to CBS News. “If you had told me that the polling currently shows James Talarico ahead of Ken Paxton — now, Paxton helps. And James is an outstanding candidate. But if had you told me that he was going to be up in the polls this late, I would have said, ‘eh, I don’t think so.’”
“The point is, the reason I’m saying this is I don’t want anyone to think this is a sure thing,” he continued. “But we have a chance.”
Over the past several days, Obama has made endorsements in key Senate races from Georgia Sen. Jon Ossoff to Maine Democratic Senate nominee Troy Jackson. He also backed several gubernatorial candidates including Wisconsin’s David Crowley, Georgia’s Keisha Lance Bottoms, New Mexico’s Deb Haaland and Pennsylvania’s Josh Shapiro. The ads were among nearly two dozen he recently taped for Democratic candidates. In past cycles, the former president has also recorded robocalls for House candidates.
Obama is also expected to hit the campaign trail with additional activities likely to be announced in the coming days. One of those stops includes Michigan, where he will campaign with Democratic nominee Abdul El-Sayed on Oct. 24.
“I’m going to go to Michigan to campaign for Abdul El-Sayed,” Obama said at Wednesday’s fundraiser. “And people are like, ‘Well, he’s really left wing.’ But I don’t know — he’s for a higher minimum wage and healthcare for all, and it doesn’t seem crazy to me. You know, FDR was for that, too.”
Earlier this year, Obama appeared with other candidates, shooting hoops with Josh Turek in Iowa and getting tacos in Texas with Talarico and gubernatorial nominee Gina Hinojosa. His strategy this fall is centered around where he can “move the needle” with Democrats and persuadable voters, according to his office.
That approach is on full display in his latest ad.
“Use that hope to make a difference,” he said. “Get involved.”
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