2026-09-28T17:46:18-04:00 / 福克斯新闻频道
萨拉·赫卡比·桑德斯周一在后续帖文中为自己的广告辩护
作者：亚历克·舍梅尔 福克斯新闻
发布时间 2026年9月28日 美国东部夏令时下午5:46 | 更新时间 2026年9月28日 美国东部夏令时下午6:14
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阿肯色州共和党州长萨拉·赫卡比·桑德斯周一发布的一则竞选广告将一名年轻白人男子描绘成福利滥用的典型形象，引发了保守派的强烈反弹，批评者认为这一描述具有误导性。
这则广告发布之际，赫卡比·桑德斯正凭借新的福利工作要求政策竞选连任。广告中的虚构角色名为“布拉德”，被塑造成一名身强力壮的白人男子，整日玩电子游戏、躺在沙发上休闲，一边依靠纳税人资助的福利，一边逃避工作。赫卡比·桑德斯辩称，她提出的政策将要求无受抚养人的身强力壮成年人必须工作、接受职业培训或从事志愿工作，才能继续领取救助金。
“来认识一下布拉德，”赫卡比·桑德斯在广告开篇说道。“布拉德把休闲当成了全职职业。但你们——你们真的努力工作。你们纳税，就是为了给布拉德这类不想工作的人支付福利。”
赫卡比·桑德斯曾于2017年至2019年担任特朗普总统的白宫新闻秘书，她因这则广告遭到保守派的抨击，批评者认为该竞选广告的制作方式有问题，将年轻白人男子作为福利滥用的典型形象并不符合现实。
佛罗里达州成为首个禁止用福利现金购买纹身、电子烟等物品的州
2025年1月23日周四，阿肯色州州长萨拉·赫卡比·桑德斯在瑞士达沃斯世界经济论坛接受彭博电视台采访。（霍莉·亚当斯/彭博社 via 盖蒂图片社）
“政策本身很棒，”《联邦党人》联合创始人兼首席执行官肖恩·戴维斯表示。“但这则广告极其不诚实且带有侮辱性，甚至会完全掩盖这项真正出色的政策的光芒。”
“这绝对是搬起石头砸自己的脚，萨拉·赫卡比·桑德斯，你应该解雇制作这则广告的顾问，”第三条项目高级顾问威尔·张伯伦在X平台上发帖称。“绝对不要将你的核心选民群体描绘成失败者。”
“白人男性是共和党的投票基础，但共和党却抓住一切机会贬低他们，”每日 Wire 网站的马特·沃尔什回应道。“与此同时，现实中，女性领取福利的比例明显高于男性。而黑人领取福利的比例更是远超白人。因此，年轻白人男性‘布拉德’这类滥用福利系统的人数少之又少。”
沃诺克警告民主党人：别再说“行话”，要用“直白英语”与感到被抛弃的年轻男性沟通
“由于自由主义的种种弊端，攻击白人（尤其是基督教）年轻男性如今已是美国最被接受的政治手段，”美国原则项目的迦勒·帕斯科表示。“令人震惊的是，即便在共和党多数政客中，也有很多人觉得攻击白人年轻男性毫无风险，反而不去如实阐述福利政策的真相，就因为他们可能被贴上‘种族主义者’之类的标签。”
“这类广告里总是以白人男性作为反派，”另一个保守派账号写道。“我对共和党厌恶至极，简直难以置信。”
这条初始帖文获得了数百万浏览量后，赫卡比·桑德斯在X平台上发布了一则后续帖文：“一些在线批评者不喜欢我关于福利工作要求的广告。接下来你们是不是该说，我本该用曲奇饼而不是芝士球来做广告。”
“如果你身强力壮，就不该仅仅因为选择不工作就领取福利。就是这样。观看——>”她继续写道，这一表态再次引发了保守派对该视频的抨击。
戴维斯在后续帖文中补充道：“你的广告针对并嘲讽了最不可能领取福利、却最有可能被非法排除在就业市场之外的群体——年轻白人男性。为什么要这么做？”
“这是一则软文吗？”另一个账号问道。
前众议院自由核心小组主席称共和党不再是“保守政党”，但民主党“更糟”
佛罗里达州一家杂货店的橱窗上挂着“我们接受食品券”的标牌。（乔·雷德尔/盖蒂图片社）
右翼的异常反弹也引起了左翼批评者的关注，他们借机利用保守派内部围绕这则广告的分歧。
其中包括左翼评论员基思·奥尔伯曼，他嘲讽自己所谓的“白人权力共和党”因广告中将白人福利领取者作为形象而对赫卡比·桑德斯发难。
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2016年3月25日，基思·奥尔伯曼做客《观点》节目。（卢·罗科/迪士尼综合娱乐内容服务 via 盖蒂图片社）
“赫卡比推出了共和党75年来首则诚实的电视广告，而白人权力共和党却大为光火，因为广告里展示的福利蛀虫是一个名叫布拉德的白人男子，”奥尔伯曼在这场反弹风波中说道。
“共和党人对萨拉·赫卡比·桑德斯的广告将白人游戏玩家塑造成福利形象感到极其愤怒，”《壁垒》高级记者威尔·索默在X平台上发帖称。
“评论区的共和党人对萨拉·赫卡比·桑德斯竟敢在广告中刻画白人男性领取福利的形象感到愤怒，还将矛头指向‘犹太人’，”极左翼媒体公司MeidasTouch在X平台上发帖称。“共和党存在严重的种族主义和反犹太主义问题。”
福克斯新闻数字频道联系了赫卡比·桑德斯的团队寻求置评，但未能在截稿前收到回复。
亚历克·舍梅尔是福克斯新闻数字频道的政治记者，原籍北卡罗来纳州夏洛特市，现居住在华盛顿特区-巴尔的摩都会区。
‘Insulting’: Ex-Trump official’s ‘dishonest’ campaign ad triggers conservative revolt
2026-09-28T17:46:18-04:00 / Fox News
Sarah Huckabee Sanders doubled down on her ad Monday in a follow-up post
By Alec Schemmel Fox News
Published September 28, 2026 5:46pm EDT | Updated September 28, 2026 6:14pm EDT
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Republican Arkansas Gov. Sarah Huckabee Sanders ignited backlash from conservatives Monday after releasing a campaign ad depicting a young White man as the face of welfare abuse, with critics arguing the portrayal was misleading.
The ad, released as Huckabee Sanders runs for reelection on new welfare work requirements, follows a fictional character named “Brad,” who is portrayed as an able-bodied White man spending his days playing video games, lounging on the couch and avoiding work while relying on taxpayer-funded benefits. Huckabee Sanders argues her proposal would require able-bodied adults without dependents to work, train for a job or volunteer in order to continue receiving assistance.
“Meet Brad,” Huckabee Sanders starts the ad. “Brad has turned relaxing into a full-time profession. But you – you actually work hard. You pay taxes to cover welfare for guys like Brad who just choose not to work.”
Huckabee Sanders, who served as President Trump’s White House press secretary from 2017 to 2019, faced backlash from conservatives who slammed the campaign’s execution, arguing the decision to depict a young White man as the face of welfare abuse did not reflect reality.
FLORIDA BECOMES FIRST STATE TO BLOCK WELFARE CASH FOR TATTOOS, VAPES AND MORE
Sarah Huckabee Sanders, governor of Arkansas, during a Bloomberg Television interview at the World Economic Forum (WEF) in Davos, Switzerland, on Thursday, Jan. 23, 2025.(Hollie Adams/Bloomberg via Getty Images)
“Great policy,” Co-founder and CEO of The Federalist Sean Davis argued. “Terrible ad that is so dishonest and insulting that it will entirely overshadow the genuinely great policy.”
“This is a massive own goal, Sarah Huckabee Sanders, and you should fire the consultants who made this ad,” Will Chamberlain, the Article III Project senior counsel, posted on X. “Do not portray your core voting bloc as losers, period. “
“White males are the Republican Party’s voting base and yet they are the group the Republican Party sh—s on at every possible opportunity,” responded Daily Wire’s Matt Walsh. “Meanwhile, back in reality, women are significantly more likely to be on welfare than men. And black people are astronomically more likely to be on welfare than white people. So the number of single young white male ‘Brads’ abusing the welfare system is minuscule.”
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“Attacking white (specifically Christian) young men is the most acceptable political tactic in America thanks to the evils of liberalism,” said the American Principles Project’s Caleb Pascoe. “It’s staggering how much even the majority of GOP politicians feel safe attacking white young men, instead of communicating the truth of welfare, because they might get called ‘racist’ or whatever.”
“Always a white male villain in these ads,” another conservative account wrote. “I hate the GOP so much it’s unreal.”
After the initial post got millions of views, Huckabee Sanders followed up with an X post that said, “Some critics online don’t like my welfare work requirement ad. Next thing you know they’ll say I should have used cookies instead of cheese balls.”
“If you are able-bodied you should not collect welfare simply because you choose not to work. Period. WATCH->” she continued, which invited conservatives to attack the video again.
“Your ad targeted and mocked the one demographic—young white men—that is least likely to be on welfare and yet the most likely to be illegally locked out of the job market,” Davis added in a follow-up post. “Why?”
“Is this an op?” another account wrote.
EX-HOUSE FREEDOM CAUCUS CHAIR SAYS GOP ISN’T ‘A CONSERVATIVE PARTY ANYMORE,’ BUT DEMOCRATS ARE ‘WORSE’
‘We Accept (Food Stamps)’ sign hangs in the window of a grocery store in Florida.(Joe Raedle/Getty Images)
The unusual backlash from the right also attracted attention from critics on the left, who seized on the intra-conservative dispute over the ad.
Among them was left-wing commentator Keith Olbermann, who mocked what he called the “White Power GOP Party” for turning on Huckabee Sanders over the ad’s depiction of a white welfare recipient.
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Keith Olbermann on “The View” on March 25, 2016.(Lou Rocco/Disney General Entertainment Content via Getty Images)
“Huck puts out the first honest TV ad by a republican in 75 years and the White Power GOP Party is big mad that the welfare leech shown is a white guy named Brad,” Olbermann said amid the backlash.
“Republicans are insanely mad this Sarah Huckabee Sanders ad portrays a white gamer guy as the face of welfare,” Will Sommer, a senior reporter for The Bulwark, posted on X.
“Republicans in the comments are furious that Sarah Huckabee Sanders dared to depict a white man on welfare and are blaming ‘jews,’” far-left media company MeidasTouch posted on X. “The Republican Party has a massive racism and antisemitism problem.”
Fox News Digital reached out to Huckabee Sanders’ team for comment but did not hear back in time for publication.
Alec Schemmel is a Politics Reporter for Fox News Digital who is originally from Charlotte, North Carolina but now resides in the Washington D.C.-Baltimore Metro Area.
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