2026-09-17 15:01:15 UTC / 路透社
[1/3]在这张摄于2025年2月11日的插图中，沃尔玛标志清晰可见。路透社/达多·鲁维奇/插图/档案照片
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亚马逊公司
沃尔玛公司
9月17日（路透社）——两名美国参议员已致信联邦贸易委员会（FTC），要求对亚马逊和沃尔玛展开调查，称其AI购物聊天机器人可能压制“美国制造”产品，且未能标记贴有欺诈性标签的商品。
在致FTC的信中，参议员塔米·鲍德温和里克·斯科特表示，亚马逊的“购物版亚历克萨”以及沃尔玛的Sparky AI购物助手，可能会破坏推广美国制造业的努力，并误导消费者。
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他们援引了由前FTC主席莉娜·汗领导的一家智库的研究结果，该研究显示，这些聊天机器人会压制有关美国本土产品的信息，同时却会提供中国等其他国家制造产品的数据。
“当被问及为何没有‘美国制造’筛选功能时，亚历克萨回应称这会‘将大量销售额从其最大的销售群体中转移走’，这里指的是海外制造商，”该信援引研究内容说道。
该研究还指出，AI购物助手通常能够识别出虚假的“美国制造”产品标签，但这些大型零售商并未使用该技术来整治相关上架商品。
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根据该研究，当研究人员询问沃尔玛的Sparky为何不标记可疑的“美国制造”声明时，该聊天机器人以FTC对零售商的执法力度有限为由，称这是“商业考量，而非法律依据”。
亚马逊、沃尔玛和FTC均未立即回应路透社的置评请求。《华尔街日报》率先报道了这一事件。
“我们都有着共同的目标：通过‘美国制造’标签等举措，强化美国制造业和小企业，同时确保消费者能准确了解所购产品的产地，”参议员们在信中写道。
他们补充道：“在开展全面调查后，我们强烈敦促委员会考虑采取额外的执法措施，以遏制此类行为今后再次发生。”
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FTC去年曾致信亚马逊和沃尔玛，敦促其整治第三方卖家的“美国制造”虚假声明，称公司政策要求卖家提供准确信息。
莉娜·汗在担任FTC主席期间曾起诉亚马逊，指控其持有非法的在线零售垄断地位。该案目前仍在审理中。
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本报道由班加罗尔的贾斯普雷特·辛格采写；德文卡·沙姆纳特编辑
我们的报道准则：汤森路透信托原则。
Amazon, Walmart chatbots attract senator ire over ‘made in USA’ label snags
2026-09-17 15:01:15 UTC / Reuters
[1/3]Walmart logo is seen in this illustration taken, February 11, 2025. REUTERS/Dado Ruvic/Illustration/File Photo
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Amazon.com Inc
Walmart Inc
Sept 17 (Reuters) – Two US senators have called on the Federal Trade Commission to investigate Amazon and Walmart, claiming that their AI shopping chatbots may suppress “made in the USA” products and fail to flag fraudulently labeled goods.
In a letter sent to the FTC, senators Tammy Baldwin and Rick Scott said Amazon’s Alexa for Shopping and Walmart’s Sparky AI shopping assistants could be undermining efforts to promote American manufacturing and misleading consumers.
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They highlighted the findings of a study by a think tank led by former FTC Chair Lina Khan that showed the chatbots suppress information about American-origin products while offering data on products made in other countries such as China.
“When asked why there is no Made in USA filter, Alexa replied that it would ‘redirect significant sales away from their largest seller base’, referring to overseas manufacturers,” the letter said, citing the study.
The study had also said AI shopping assistants can often detect when “made in USA” product labels are false, but the big retailers are not using that technology to crack down on the listings.
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When researchers asked Walmart’s Sparky why it did not flag suspicious “made in USA” claims, the chatbot cited limited FTC enforcement against retailers, calling it “a business calculation, not a legal justification,” according to the study.
Amazon, Walmart and the FTC did not immediately respond to Reuters requests for comment. The Wall Street Journal first reported on the development.
“We all share the goal of strengthening American manufacturing and small businesses through initiatives such as Made in USA labeling, all while ensuring consumers receive accurate information about where the products they buy are made,” the senators wrote in the letter.
“Following a robust investigation, we strongly encourage the Commission to consider additional enforcement measures to deter such behavior going forward,” they added.
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The FTC last year sent letters to Amazon and Walmart urging them to crack down on third-party sellers’ “made in USA” claims, citing company policies requiring sellers to provide accurate information.
Khan sued Amazon when she was at the FTC, accusing it of holding illegal online retail monopolies. The case is ongoing.
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Reporting by Jaspreet Singh in Bengaluru; Editing by Devika Syamnath
Our Standards: The Thomson Reuters Trust Principles.
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